Interim- and reference projects

05/2019-07/2019

Head of Product Management & Marketing CWS Hygiene International GmbH, Dreieich, Germany Number of member responsibility: Unplanned take-over to fixed position as Director Divisional Product Lines Hygiene & Floor Care

08/2021-09/2023

Interim product & innovation strategist, business development Various industrial companies in FMCG electronic durables, hygiene services etc., various, Germany Proven expert for products and innovations in the FMCG sector & hygiene service solutions Special focus areas: FMCG: Global product and variant management. Strategic product life cycle planning Strategic tools & process management for products and innovations Industries: Consumer Goods, FCMG Electrical, Hygiene, Floor Care, Service Business Companies: Electrolux Group (AEG, Frigidaire, White Westinghouse, Zanker, Zanussi, Progress, Somela, etc.), CWS Hygiene & Floor Care, Fissler, Severin, Diehl Group etc. Qualifications: M.Sc. in marketing & communications, advertising expert, industrial clerk ICC, state-certified foreign language correspondent (business English & French) Expert profile: The interim manager is a proven expert in product and innovation management in the FMCG sector - with a focus on electronic consumer goods, floor care and hygiene. She masters the complete repertoire of innovation and product lifecycle planning towards profitable growth. In more than 30 years, the marketing & communications graduate and advertising expert has successfully set up and optimized product portfolios at global and European market leaders. Her mandates and projects range from classic management consulting to temporary management of international product and innovation management to digital business development. She has extensive management experience, including as an authorized signatory, management board member and product line director. In her most recent mandates, the interim manager harmonized the product portfolios of a global market leader in electronic consumer goods and a European market leader in the hygiene industry, which had become bloated and cost-intensive due to numerous company acquisitions. She also developed and implemented tools to successfully manage innovation and product lifecycle processes for faster and more efficient time-to-market - contributing to strong profitable growth for her clients. The interim manager's clients benefit from greater innovation, shorter time-to-market, higher customer satisfaction, more committed employee motivation, an overall significantly improved competitiveness and, as a result, higher profitability. To this end, it is contributing its more than 30 years of expertise with market leaders in the electrical and hygiene sectors, including its own patents. With her initiatives for innovative, customer-oriented conception with the best possible customer benefit and appealing, user-friendly design, the interim manager has contributed significantly to her clients and employers achieving more than 25 test wins at international consumer and design boards. As global product and innovation manager at one of the world's leaders in consumer electronic goods, she was responsible for product strategy and variant management across the lifecycle of numerous product categories in 150 markets worldwide.